Blog Marketing 101 - Start a Blog!

Of late, I’ve been paying particular attention, and digging out my old emails from all the “guru” marketers - and analysing their recommendations with regard to marketing a business online. Apart from slight the very slight variations to the four-step Internet marketing process, I have noticed one very common recommendation. .. and that is… START A BLOG! Heh! [...]

5 surefire ways to market your blog… and its all free!

I’d like to return to basics again, and today I’ll focus on the 5 simple ways you can use to market your blog. Write and submit articles Article marketing is one sure way you can get traffic to your blog. All you have to do is to write, and submit your article to article directories like [...]

Here are my SEO Secrets!

I sometimes get people asking me - “Hey Kian Ann, it surely looks good to have a blog standing well in the search engine rankings… but what is the secret?” You know - the fact is… There is NO SECRET. When it comes to SEO, there is really no secret! What I do is just find out [...]

Blogopreneur is alive again!

Well well, its time for me to get back alive on this blog. Here are four things I want to achieve this year for this blog - and they are really quite a stretch since I really am quite pressed for my schedule, but I figured out that since I’ve put soooo much effort on [...]

More on search trend optimization and using blogs for crisis

Haha.. I was checking my stats yesterday (or was it two days ago), and I found that I’m getting some traffic for the keyword “Singapore NDP” and “NDP Singapore”. In fact, I’m ranked 4th in Google for these keywords - in just 6 days! I talked about Search Trend Optimization some time ago - predicting upcoming keywords, [...]

BusinessBlogWire’s Benefits for Small Business Blogging

It was a great post by Easton from BusinssBlogWire listing 10 Key Benefits of Small Business Blogs today. 1. Increase profit. 2. Increase targeted website traffic. 3. Improve search engine rankings. 4. Market your business quickly and effectively. 5. Get inexpensive, instant content publishing and management. 6. Differentiate yourself from the competition. 7. Establish your expertise. 8. Connect with current and prospective customers. 9. [...]

When conversations and comments are not enough

Mark White from Better Business Blogging told us today that Business Blogs should take conversations one step further - into developing connections. He explains: …a conversation in business which doesn’t have an impact or an outcome is about as useful as a chocolate teapot. Therefore, I consider that when it comes to business blogs, it’s important that [...]

Is Blog Marketing and SEO for all companies?

Talking to a few friends about blog marketing and SEO these days, I realised that many people (and small companies) would opt to take the easy route out in Internet marketing, driving traffic to their sites using pay per click traffic like Google Adwords. While I am not surprised that people want to see immediate results [...]

Starting an online business? Watch out!

The Dunia Internet blog shared a great article about the pitfalls to watch when starting an online business. His points out: Don’t start a business teaching how to make money online … Unless you are currently making millions online using innovative techniques … Choose non-Internet related niches … The markets that have untapped potential are those were the [...]

Uncovering the myths of blog marketing, so you can be a better blogger

Recently I’ve been talking to a couple of friends who are interested in embracing blogs as a marketing tool for their business, and the general picture I get is that they would tell me “Yeah yeah, I’ve got a blog, but it doesn’t seem to bring in any traffic…”, or “Yeah, people are reading, but [...]