Articles on Fortune 500 Blogs Project

Fortune 500 Blog Review: Chubb

So here am I as promised, back on my editorial calendar, and Tuesday is the day for a Fortune 500 Blog Review (well, I guess I should not limit myself to Fortune 500 blogs - I want to cover Singapore companies!) Today, we are going to check out if the the insurance company, Chubb, [...]

Fortune 500 Blog Review: American Express

So according to my blog editorial calendar I shall follow. Today shall be a day I continue with my Fortune 500 Blog Review, and today I am investigating the card you should never leave home without - the American Express! Let start from the Amex Website Nope. No signs of any blogs whatesoever - at [...]

6 Predictions for 2007

Amrit tagged me do my 6 predictions for 2007 last year (:mrgreen: that sounds really long ago isn’t it?)… and I’ve really been thinking about it, and I’m ready to take the challenge. Here goes: I think more corporations are going to start to embrace blogs as a means to reach out to its customers. The Fortune 500 [...]

Fortune 500 Blog Review: Sprint Nextel

Its been a while since I worked on the Fortune 500 Blogs Project. Today I shall do so, and here is my next review - Sprint Nextel! On one of Easton’s earlier posts, he has already highlighted one of the blogs that Sprint has, The Communications Insider. So while I keep that in mind, lets do [...]

Fortune 500 Blog Review: 3M

I’ll move on to continue to do my bit for the Fortune 500 Blog Project - its been some time since I wrote my last review. I’m very very sure that you have heard of the fortune 500 company that I am going to review on into today - well, even if you haven’t heard of [...]

Fortune 500 Blog Review: Harrah’s Entertainment

Okay, I shall continue with my blog review for the Fortune 500 Blogs Project, and today I will be investigating on Harrah’s Entertainment! Harrah’s operates casinos and hotels, so the front line people do have direct contact with their customers, unlike the auto manufacturers or manufacturers of products like shampoo … or the likes where the [...]

Key aspects of corporate blogging

Since I’ve bought so many books, I’d better dive into corporate blogging straight away! We all know about corporate blogging, but what are the key aspects that make blogs so powerful in helping companies, big and small? Big Corporations Most big corporations use an IT department or the likes that manage the website of the company. [...]

Fortune 500 Blog Review: Disney (Part 2)

Alright. Back to the Fortune 500 Blog Project. I was halfway done with Disney yesterday. I was supposed to come back and finish up last night, but I got busy. Anyway. Now, after I posted the previous post, I got some comments, and some emails - and it seems that I have [...]

Fortune 500 Blog Review: Disney

On I go with the Fortune 500 Blog Project, and today I’ll be going to Disney.com - the land of Mickey, Donald and all the rest. :mrgreen:The feeling is a little different because I already know Disney has blogs. So my job is not to find blogs, but to find what these blogs do [...]

Fortune 500 Blog Review: The Hershey Company

I thought of doing one Fortune 500 Blog Review a day, but since I’m in the momentum, I might as well get another review done. Up next.. sweeet The Hershey Company! Company Website The Hershey’s website is beautiful! Lots of nice pictures, kids, fun, and guess the base color of the theme? *Duh* [...]
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