Articles on Corporate Blogging
Fortune 500 Blog Review: Capital One
Since this is my first Fortune 500 blogs review, I’ll just type anything and everything I do and observed as I make my journey to unravel any blogging business in Capital One or the lack of.
Capital One Website. Front page - no sign of the word blog. Searched “blog” … The reply was [...]
Now that CEOs are blogging, what is the role for PRs?
I came by this article this morning: The role of PR in CEO blogging.
The question posed:
Should PR stay completely out of the picture when the CEO starts a blog for public consumption? Or should PR be an element in planning how and what the CEO blogs?
My personal thoughts on this are much similar [...]
Keep Blogging, Keep Talking
I think one of the key challenges faced by bloggers is that they run out of things to blog eventually. That happened to me before when I was working on my other blogs.
I followed MicroPersuasion.com today and he brought me to an article on the OrlandoSentinel - Keep those Weblogs Crackling.
The key [...]
A new Singapore Corporate Blog - Royal Plaza Singapore!
I just found out about a new Corporate Blog for one of the Singapore Hotels - the Royal Plaza Singapore Blog! According to the blog:
Royal Plaza Singapore, one of the leading business class hotel situated in the famous Singapore Orchard Road shopping district, will be closed for renovation from October 2006. It will re-open [...]
Business Blogging - Four things to note before you start a corporate blog
I think we must all agree that a business blog or corporate blog may not be for every business out there. While a corporate blog can help to build a good reputation for the company and help the company to get in touch with its customers, there are some key issues to iron out [...]
Alexa Ranking for this Blog
Today I just found out that my Alexa Traffic Ranking for this blog has finally gone
Even the Federal Trade Commission has a Blog!
Guess what? I just found out that even the Federal Trade Commission (FTC) has a blog! Their blog, the FTC Tech-ade blog, was just started over week ago. As mentioned on its first post, the main objective of the blog is to communicate with the public in anticipation of our public [...]
Attracting Readers to Your Blog
In using a blog for publicity for your company, it is very important to know how you can make sure the readers of your blog will actually read the contents of your blog!
In the August 2006 issue of the Entrepreneur magazine, Catherine Seda, author of the book Search Engine Advertising: Buying Your Way to the [...]
Intel has started Blogging!
Intel has decided to join the blogosphere! Check out the IT@Intel Blog.
However, as the business blog consulting blog puts it,
…although this is a public blog, it appears to be aimed not so much at the general public as at the IT community and people with related interests.
I think the target is [...]
The Blog Marketing Book earns out!
Just a couple of days ago the author of the Blog Marketing book, Jeremy Wright earned out with the book! Wow! That’s marvelous sales. I remember vividly that the the book was published in 2006, and I was like doing my best to “reserve” the book even before it reached my library! [...]
Tan Kian Ann is blog marketer based in Singapore. He now works with individuals and small businesses reach out to the world using blogs. 


