Articles on Corporate Blogging

The RSS to Email Series

You might have noticed from my sidebar that my blog has feeds, but I have not created an email subscription for the feeds! I did that on purpose, because I really see potential in effective use of an RSS to Email services, especially in the role of corporate blogging. So, let me launch my first [...]

Fortune 500 Blog Review: Harrah’s Entertainment

Okay, I shall continue with my blog review for the Fortune 500 Blogs Project, and today I will be investigating on Harrah’s Entertainment! Harrah’s operates casinos and hotels, so the front line people do have direct contact with their customers, unlike the auto manufacturers or manufacturers of products like shampoo … or the likes where the [...]

How do you start blogging?

You are confused, you don’t know how blogs work, you don’t know what a trackback is, don’t know how to meddle with plugins, don’t know how to upload images, don’t know about comments, don’t know about Technorati, don’t know about feeds, don’t know don’t know about everything! How do you start? The answer: Just create [...]

Key aspects of corporate blogging

Since I’ve bought so many books, I’d better dive into corporate blogging straight away! We all know about corporate blogging, but what are the key aspects that make blogs so powerful in helping companies, big and small? Big Corporations Most big corporations use an IT department or the likes that manage the website of the company. [...]

Reinforcements have arrived!

Before I start thinking and researching today’s post, I want to announce something! My books from Amazon.com have arrived! Finally! It took over three weeks to arrive because I wanted to save on shipping, using VPost (Singapore Post’s Virtual Mailbox service) Here are the five books! The Corporate Blogging Book - Absolutely Everything You Need to [...]

10 good reasons why Google loves blogs!

I’ve been wondering - there has been a lot going round about Google having a preference for blogs. Just to give a figure, I searched for “Google loves Blogs” (exact phrase match), and I got 901 results! Compare this to “Google loves Wikis” - 1 result. “Google loves forums” - 10 results. [...]

Fortune 500 Blog Review: Disney (Part 2)

Alright. Back to the Fortune 500 Blog Project. I was halfway done with Disney yesterday. I was supposed to come back and finish up last night, but I got busy. Anyway. Now, after I posted the previous post, I got some comments, and some emails - and it seems that I have [...]

Fortune 500 Blog Review: Disney

On I go with the Fortune 500 Blog Project, and today I’ll be going to Disney.com - the land of Mickey, Donald and all the rest. :mrgreen:The feeling is a little different because I already know Disney has blogs. So my job is not to find blogs, but to find what these blogs do [...]

Handling blog comments

Most webmasters will know, wherever and whenever we have a website or blog that allows comment input from the public, we get three types of input… Good comments, bad comments and spam comments! Let’s go into how you deal with each! Good comments Do we have to deal with good comments, you’d ask? Oh yes! I’d use [...]

Fortune 500 Blog Review: The Hershey Company

I thought of doing one Fortune 500 Blog Review a day, but since I’m in the momentum, I might as well get another review done. Up next.. sweeet The Hershey Company! Company Website The Hershey’s website is beautiful! Lots of nice pictures, kids, fun, and guess the base color of the theme? *Duh* [...]