Articles for June 2007

When conversations and comments are not enough

Mark White from Better Business Blogging told us today that Business Blogs should take conversations one step further – into developing connections. He explains: …a conversation in business which doesn’t have an impact or an outcome is about as useful as a chocolate teapot. Therefore, I consider that when it comes to business blogs, it’s important that [...]

A wonderful list of tools for online success!

Char from Essential Keystrokes has recently posted a real wonderful list of 164 Essential Tools for Online Success! I must say, this is one great list, ranging all the way from Antiviruses to FTP Clients to Social Networking Plugins! Awesome! For a beginner in the online industry, this IS the [...]

Is Blog Marketing and SEO for all companies?

Talking to a few friends about blog marketing and SEO these days, I realised that many people (and small companies) would opt to take the easy route out in Internet marketing, driving traffic to their sites using pay per click traffic like Google Adwords. While I am not surprised that people want to see immediate results [...]

Delivering syndicated content for localized searches – still duplicate content?

Today’s WebProNews article dropped in with a section highlighting a topic brewing in their forums. If you are syndicating your own content for the sake “serving the localized searches”, is that still considered duplicated content in terms of Google’s eyes? While it really makes sense that we should work to serve our customers and “not [...]

Should professional bloggers hire an email marketer?

Char from Essential Keystokes, shared with us recently 7 common e-newsletters pitfalls to avoid, and in that post, she did a great job covering some real pitfalls for email marketers, or really, just anybody who is starts a e-newsletter. 1. Failure to get permission. 2. Using your regular email client 3. Lack of focus 4. Lengthy copy 5. Image blunders 6. [...]

Blog marketing for business: How to use blogs to bring in more sales

As a developer and trainer advocating the use of blogs for business – by far, the most common questions I get everyday is “How? In what way can blogs be used for business? Do you mean that you sell things on your blog? Do you mean that the blog replaces the company [...]

The value of a website is not about Page Rank

Titus Hoskins has an excellent article on SitePro News, asking us “Is Google PageRank Still a Valid Marketing Tool?” In the article, Titus explains the confusion of Page Rank, and why there is now so much value placed upon Page Rank (i.e. one of the major factors affecting the cost of a purchased link!), and concludes: Google’s [...]

The blogger’s rule: read other blogs! (and I’ve broken it!)

I used to have overflowing of ideas to blabber this blog about, sometimes updating this blog three or four times a day… but of recent, it seems my “crazy idea” have died down a lot. For a couple of days now, I have been wondering “Where did all my post ideas go to?” Yes, I’ve [...]

WordPress is not the system for everything

These few days I’ve really been playing around with WordPress, using it as the backend system running a couple of sites, and it is really a great and fast system to get started as a simple CMS to manage a few pages. However, as some of the sites grew more complicated, I also realised I’m stretching [...]

The gurus are so full of B.S., so make a decision for yourself!

Joel Comm, the Adsense Guru posted about the Death of Adsense Abitrage a couple of days back. According to him, Jennifer Slegg of Jenstar.com has reported that a number of publishers have received emails telling them that they have “an unsuitable business model” and that their account will be closed within two weeks. Well, I [...]