Comments on: The use of blog marketing for business http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/ Tools, tips and learning resources to use your blog as an online business, marketing and communications platform. Thu, 02 Feb 2012 11:37:31 +0000 hourly 1 By: Kian Ann http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4607 Kian Ann Fri, 16 Feb 2007 03:42:19 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4607 Nelson, I still think of myself as an "extreme amature" when it comes to making money online. I'm the typical techie who is comfortable with all the coding, but when it comes to marketing, I've still a long way to go man! ;) Nelson, I still think of myself as an “extreme amature” when it comes to making money online. I’m the typical techie who is comfortable with all the coding, but when it comes to marketing, I’ve still a long way to go man! ;)

]]> By: Nelson Tan http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4601 Nelson Tan Fri, 16 Feb 2007 03:26:36 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4601 Now I know "how much" you are earning online now...naknaknak :) Now I know “how much” you are earning online now…naknaknak :)

]]> By: Kian Ann http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4600 Kian Ann Fri, 16 Feb 2007 03:22:21 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4600 Nelson, Yeah, I'd admit that the money is in the list - it is still the predominant method used by many to follow up with their prospects. Nelson,

Yeah, I’d admit that the money is in the list – it is still the predominant method used by many to follow up with their prospects.

]]> By: Nelson Tan http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4597 Nelson Tan Fri, 16 Feb 2007 03:01:15 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4597 I've just completed a 4-part series of blog posts connecting SEO, blogging and Internet Marketing thinking, starting right <a href="http://www.internetmasterycenter.com/blog/2007/02/10/smart-pricing-explained" rel="nofollow">here</a> Kian Ann will have to surrender and admit that "the $$$ is STILL in the list!" As such, an opt-in page instead of a blog stays at the forefront of my domain. Jim Edwards explain how to combine mini-sites and blogs for a 1-2 punch in marketing. Segment "Top Trend 3" in this <a href="http://www.myonlinevideohosting.com/easyminisitecreator" rel="nofollow">video</a> I’ve just completed a 4-part series of blog posts connecting SEO, blogging and Internet Marketing thinking, starting right here

Kian Ann will have to surrender and admit that “the $$$ is STILL in the list!” As such, an opt-in page instead of a blog stays at the forefront of my domain.

Jim Edwards explain how to combine mini-sites and blogs for a 1-2 punch in marketing. Segment “Top Trend 3″ in this video

]]> By: Kian Ann http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4573 Kian Ann Fri, 16 Feb 2007 00:00:42 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4573 Darren, That's so true. Many Internet marketers actually collect email addresses so that they can follow up with the same prospect again and again with every new product or affiliate product that they want to sell. Some companies also pay so much upfront just to get a lead - the cost of acquisition is so much higher than the cost of getting an existing customer to purchase another item ;) Darren,

That’s so true. Many Internet marketers actually collect email addresses so that they can follow up with the same prospect again and again with every new product or affiliate product that they want to sell.

Some companies also pay so much upfront just to get a lead – the cost of acquisition is so much higher than the cost of getting an existing customer to purchase another item ;)

]]> By: Kian Ann http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4572 Kian Ann Thu, 15 Feb 2007 23:57:14 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4572 Thanks Tony! Its so great to have the insights of an experienced entrepreneur! ;) I'm still learning hard! Heh! :) I've also realised how extremely important networking is - and it doesn't matter if you are networking online or offline. Things are so much, so much easier if you know the right people. Thanks Tony! Its so great to have the insights of an experienced entrepreneur! ;) I’m still learning hard! Heh! :)

I’ve also realised how extremely important networking is – and it doesn’t matter if you are networking online or offline. Things are so much, so much easier if you know the right people.

]]> By: Darren McLaughlin http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4555 Darren McLaughlin Thu, 15 Feb 2007 22:24:01 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4555 Customer Service is marketing also, don't forget. Repeat buyers are where the real profit is. Thanks for the kind words in you post. Customer Service is marketing also, don’t forget. Repeat buyers are where the real profit is.

Thanks for the kind words in you post.

]]> By: Tony D. Clark http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4545 Tony D. Clark Thu, 15 Feb 2007 21:18:56 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4545 Kian Ann - As far as the difference between marketing and selling, the separation can be ultra-thin. One thing I've learned from being a solo entrepreneur for so many years is that you can go from marketing to selling in a heartbeat. When you ARE your business, everything is marketing, and a lot of times, it turns into selling without even noticing it. Networking is a good example of when this can happen. One minute you're talking about how what you do can help with an issue a person just described. The next you're closing and talking about emailing contracts. Marketing to selling in 2.4 seconds ;) Kian Ann – As far as the difference between marketing and selling, the separation can be ultra-thin.

One thing I’ve learned from being a solo entrepreneur for so many years is that you can go from marketing to selling in a heartbeat. When you ARE your business, everything is marketing, and a lot of times, it turns into selling without even noticing it.

Networking is a good example of when this can happen. One minute you’re talking about how what you do can help with an issue a person just described. The next you’re closing and talking about emailing contracts. Marketing to selling in 2.4 seconds ;)

]]> By: Kian Ann http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4515 Kian Ann Thu, 15 Feb 2007 15:34:35 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4515 Thanks Easton - great input! Yes, I think as with every website that is set up, ultimately, an objective or purpose must be defined. I used to do web design for people (years back!), and actually come to think of it, most of the websites I did didn't have a clear purpose. It was set up "for the sake of setting it up", and some even got me to suggest the sections and the content of the site! Thanks Easton – great input! Yes, I think as with every website that is set up, ultimately, an objective or purpose must be defined.

I used to do web design for people (years back!), and actually come to think of it, most of the websites I did didn’t have a clear purpose. It was set up “for the sake of setting it up”, and some even got me to suggest the sections and the content of the site!

]]> By: Easton Ellsworth http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/comment-page-1/#comment-4514 Easton Ellsworth Thu, 15 Feb 2007 15:01:47 +0000 http://www.blogopreneur.com/2007/02/15/the-use-of-blog-marketing-for-business/#comment-4514 Well put, Kian Ann, and nice conversation you've started here. It's good to keep in mind that a business blog doesn't have to be geared to getting people to buy something. However, I've seen some great corporate blogs that sell items directly through the blog posts or via ads. It all depends on a variety of factors, perhaps especially the nature of the company and the nature of the blog audience. You've gotta have a clear purpose for your blog - that will make it easier to measure its success in terms of marketing your brand or products. Well put, Kian Ann, and nice conversation you’ve started here. It’s good to keep in mind that a business blog doesn’t have to be geared to getting people to buy something. However, I’ve seen some great corporate blogs that sell items directly through the blog posts or via ads. It all depends on a variety of factors, perhaps especially the nature of the company and the nature of the blog audience. You’ve gotta have a clear purpose for your blog – that will make it easier to measure its success in terms of marketing your brand or products.

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